Your overall social media marketing plan as a brand or company should include developing credibility with your online audience. One excellent approach to achieving this is by learning how to become verified on Facebook (and other networks).
Why? Hence, for well-known individuals, brands, and businesses that are subject to imitation and parody, getting verified on Facebook is a requirement.
That question’s response depends on a number of variables. Depending on the circumstances, it can last anywhere between 30 minutes to a week.
You’ll learn several crucial procedures in this article for obtaining Facebook verification, along with a few extra facts to help you fully comprehend how the process operates.
What Is Facebook Verification?
Facebook verification gives official pages legitimacy and makes a clear separation between genuine Pages and Pages operated by fans or imposters. You’ll want to understand what Facebook verification entails in general and why it’s so crucial before we move on to the actual verification procedure.
As we briefly said before, companies and famous people might frequently see people making Pages and profiles that are identical to theirs—either to copy them or to develop a fan base.
Even if those Pages and accounts are created with good intentions, there’s still a significant chance that other Facebook users would mistake them for the real deal.
Also, Facebook prioritizes verified accounts and Pages in its search results.
So, Facebook verification makes sure that your Page prominently appears at the top of pertinent searches, which may increase your reach even more.
See how the Workday official verified Page appears first when you perform a Facebook search for the business.
Who Qualifies For Facebook Verification?
On Facebook, anyone can theoretically become verified, but there are severe requirements that must be met in order to be authorised.
Your account should be, in addition to adhering to the terms of service of the business:
| Authentic | It needs to reflect an actual person, thing, or organization. |
| Unique | It should be the distinctive presence of the individual, group, or organization it stands for. With the exception of accounts that are exclusive to a certain language, Facebook only verifies one account per company or individual. And be aware that accounts for broad interests aren’t verified. For instance, it’ll authenticate a page representing a registered newspaper that’s committed to healthy food but not a page dedicated to healthy food itself. |
| Complete | It must be active and have all relevant information, including an “About” section and a profile picture. It should also have at least one post. |
| Notable | It should be well-known and receive a lot of searches for the person, organization, or company it represents. If the account is mentioned in numerous news outlets and publications, Facebook is more likely to accept your application. |
The aforementioned requirements are the very minimum and don’t ensure that you’ll be verified. Make sure your account appears extremely legitimate to increase your chances of being validated.
This entails regularly releasing posts that are both extremely instructive and interesting rather than adhering to the minimum requirement of, say, one post.
Notably, Facebook may have additional procedures in addition to the ones listed above to authenticate Pages and profiles belonging to law enforcement organizations, politicians, elected officials, and local governments.
To view all of Facebook’s verification requirements for these kinds of Pages as well as the contact, you must be logged into your Facebook account.
Why Should You Get Your Facebook ID Verified?
Let’s go over the many fantastic reasons why getting verified is a smart move.
Increase Credibility For Your Brand
Obtaining verification demonstrates your legitimacy as a respectable brand.
Users of Facebook know something is legitimate if they see that blue checkmark because the procedure to get verified is difficult and many people/brands have attempted it and failed.
Prevent From Imposter Accounts
Some make fan accounts, while others make phoney accounts.
Having your Facebook Page verified helps it stand out from the competition and reassures customers that they are following or contacting the real thing and not a fraud.
Facebook Gives Verified Pages and Profiles Priority
The verified Pages and public figure accounts are given preference by the Facebook algorithm.
If you have the blue checkmark, you’ll be displayed first in search results, increasing the number of people who see your company’s Facebook page.
How to Get Your Facebook ID Verified?
The majority of the verification procedure is straightforward, however certain steps are trickier than others.
But if you strictly adhere to these eight instructions and have everything you require, you ought to be able to obtain the blue checkmark with minimal further work.
| Open the verification request form | Go to Facebook’s verification request form to begin the verification process. All of the subsequent stages must be finished here. |
| Choose your verification type | If you are a public figure, you’ve got the choice to validate your individual profile. Alternatively, you can choose the company page you want to verify from a dropdown menu while connected to your Facebook account. It’ll be simple to complete this process for each of your clients or businesses because each business page you maintain will be visible. |
| Confirm authenticity | This stage is about demonstrating the legitimacy of your Facebook page. Keep in mind that verification shows your readers that the information is genuine. So, it’s critical that Facebook seeks out reliable evidence before approving verification. |
| Confirm notability | This action is referred to as “confirming notability,” but in reality, you are choosing a category for your company page or profile. Facebook wants to make sure that your profile or page is something that people are truly interested in or searching for before awarding verification, thus this is especially crucial when verifying profiles. |
| Add your country | The next step is to include the nation where you or your company is most recognized. Even though your company is global, you should choose the country or area with the highest population. If you’re unsure, you may quickly determine this by checking your Facebook Insights or Google Analytics for your website. |
| Add your audience | Although you are under no obligation to complete this step, Facebook’s team will find it easier to verify your verification if you provide additional details. We advise entering the bare minimum of demographic data about your target audience. You can, of course, leave that part blank if your company has no other “AKA” names. |
| Provide 5 articles demonstrating the public interest in your page or profile | Although this step is also optional, we strongly advise against skipping it. One of the best ways to support your case is through this. You may present a far stronger case for why your page needs to be verified by providing well-known social media accounts, articles that discuss your company, Wikipedia profiles, or anything else that demonstrates consumer interest in, adherence to, or discussion of your brand. |
How Many Days Does Facebook Take for Verification?
One of the most common queries from Facebook users is “How long does it take for Facebook to authenticate my ID?” That question’s response depends on a number of variables. Depending on the circumstance, it can last anywhere between 30 minutes to a week.
If your photo is turned down, you can offer an additional form of identification. Your identification is verified over the course of a few days. Facebook might, however, delay accepting your photo until a week has passed since you first uploaded it.
You must attach a photo ID to your profile in order to verify your identity. To begin the Facebook verification process, you must upload this image of a legitimate ID to your profile.
Facebook will authorize your account if the information matches the ID after reviewing the image. You can also ask a buddy to verify your account if the photo IDs on your ID don’t match.
You can ask a buddy who uses the Facebook app to send you three distinct codes that you must enter in order to confirm your identity. Always authenticate your identity before logging in to Facebook to prevent spam accounts.
Facebook employs this procedure to look for bogus accounts, and it might take as little as five minutes or as many as two days to complete.
Depending on how many breaches have been reported to your account and how serious they were, the amount of time varies significantly. You can get in touch with Facebook’s help desk if you’re unsure of your identity.
Conclusion
- Facebook is introducing security measures that require identity verification using IDs issued by the government or by a respected institution the user is a part of, and by enabling users to safeguard their accounts using multi-factor authentication.
- For well-known individuals, brands, and businesses that are subject to imitation and parody, getting verified on Facebook is a requirement.
- Depending on the circumstances, Facebook verification can last anywhere between 30 minutes to a week.
- Facebook employs a verification procedure to look for bogus accounts, and it might take as little as five minutes or as many as two days to complete.
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